Tuesday, June 10, 2008

Joe is open! Joe is open!


The Joe The Art of Coffee (henceforth JTAOC) in the Graybar Passage of Grand Central had it's soft opening today!! Why is this important? Because it's on my walk to work (why I walk this way out of the 7 is beyond me, but I'm a creature of habit) and that means I won't have to drink Starbucks when I'm sleepy (the line at Oren's is too much too bear that early in the morning)! Why my pictures are shit after the


The Wandering Eater via Zach broke the news of the soft opening. Since I leave work promptly at 5, it was perfect for me. I made my way there. The doors were closed so it looked like the rumor wasn't true, but then someone walked out, and I walked in, and the barista said "What can I get you?" Flustered, I said "Ice coffee" not thinking to ask about sweets, though it didn't look like they had anymore. I didn't take any pics inside since I don't want to get on their bad sides, so I went out to try and snap away. As I'm clumsily pulling out my camera, I see a man having a conversation on the other side of the storefront, he seems familiar as I saw him last week at a Joe event, and he appears to be watching me. He seems to be in charge some how. I don't want to make him mad at me and lose my morning coffee. So I wait until he leaves to try and catch some blurry shots (this is in the Graybar Passage at 5:15; I almost got bowled over twice). That man ends up being Jonathan, the owner of Joe, himself.


JTAOC
Graybar Passage, Grand Central Station
Lexington Avenue between 44th and 43rd Street
www.joetheartofcoffee.com

3 comments:

Brownie said...

Yay! Can't wait to visit Joe tomorrow!

Jerome Joseph Gentes said...

I moved out of NYC a year ago, but I still carry my Joe card because when I return, it's just about the first place I go! Jonathan and Joe are the best!

Elaine said...

You should also try Macchiato right near GCT on 44th. Their coffee is great, and the service is super duper great.